Create Ukraine: Content Creator (Communications and Public Relations focus)
Content Creator (Communications and Public Relations focus)
As part of the Create Ukraine program, we are seeking a talented and experienced Content Creator to join the Ministry of Economy. This role is crucial in communicating the Ministry’s initiatives, policies, and economic developments to a wide range of stakeholders, including the public, businesses, and international partners.
The ideal candidate will have a strong background in digital content creation, coupled with a solid understanding of economic concepts and the ability to present complex information in an engaging, accessible manner. This position requires a unique blend of creativity, analytical thinking, and strategic communication skills.
Key Responsibilities:
- Develop engaging digital content for the Ministry’s platforms, including social media, website, and newsletters
- Create infographics, videos, and blog posts to explain economic policies and initiatives
- Write clear and concise articles on complex economic topics for a general audience
- Adapt European best practices in content creation to the Ukrainian context
- Produce regular reports and updates on the Ministry’s activities in an accessible format
- Collaborate with subject-matter experts to ensure accuracy of content
- Develop and maintain a content calendar aligned with Ministry priorities
- Create presentations and visual aids for Ministry officials’ speeches and briefings
- Monitor content performance and adjust strategies based on analytics
- Stay updated on current economic trends and issues to produce relevant content
- Ensure all content adheres to the Ministry’s brand guidelines and messaging strategy
- Contribute ideas for innovative content formats to enhance public engagement
Core Competencies:
- Strong understanding of economic concepts and ability to explain them to a general audience
- Proficiency in data visualization and infographic design
- Excellent writing skills in Ukrainian and English, with the ability to adapt tone for different audiences
- Profound knowledge of social media platforms and content optimization strategies
- Experience with content management systems and digital analytics tools
- Ability to develop and execute content strategies aligned with organizational goals
- Strong research skills and attention to detail for fact-checking and accuracy
- Creativity in storytelling and finding innovative ways to present information
- Adaptability to rapidly changing economic landscapes and news cycles
- Collaborative mindset with the ability to work across departments and with external stakeholders
- Time management skills and ability to meet deadlines in a fast-paced environment
- Familiarity with European economic practices and ability to contextualize for Ukraine
- Critical thinking and problem-solving skills for addressing complex communication challenges